People rarely know that there is an art on how to hustle.
Having confidence in your decision-making ability is part and parcel of the journey towards success. If you’re an entrepreneur or thinking about starting your own business, you know that working hard isn’t all there is to it.
You want to work smart as well.
Here are seven strategies on how to hustle better.
1) Set Clear Goals
Knowing exactly what you want helps you to focus on HOW you’re going to get it. Set goals that are measurable and be specific.
For example, writing that you “want to create a successful business” is too general. Writing that you “consistently bring in $X a month during your first year of business” is less vague. It will help you to focus on what you need to do in order to achieve that goal.
2) Focus on a Human Connection
Keep in mind that there’s a human being you are aiming to help through your service or product. It’s easy to get caught up in the latest marketing trends and forget about making a REAL connection with your client or prospect.
Your customer is not just an ‘avatar’ — they have their own busy and varied lives. They are earnestly seeking something that can solve a problem they have!
Go beyond listing dry statistics and information about what it is you do. Shift the focus onto how to hustle your company into providing the benefit this person is looking for. Remember this whether you’re making an elevator pitch, or writing copy for your sales pages.
This builds trust as you clearly and sincerely communicate how you are able to provide the best solution for your customer.
3) Break Things Down into Smaller Steps
Stretching goals can be a good thing if they push us to aim higher. Breaking through self-limiting beliefs is sometimes the only main obstacle that is in our way of how to hustle better. That being said, it’s important to take a step back and breathe when you’re feeling mentally exhausted or overwhelmed.
For instance: the process of setting up a blog can be a complicated matter, especially for someone who’s totally new to it.
Instead of worrying about how to create the best blog on the planet, see to the basic things you need to do first. This includes looking for a suitable theme, reliable hosting, and a suitable platform if you’re weighing the pros and cons of WordPress, SquareSpace, and other providers.
You may not even need a blog if writing is not your thing. An effective squeeze page might work better for you. A well-constructed squeeze page helps build your email list or get people to complete an action, depending on the type of business you are in.
If you set a clear budget, you can outsource things you don’t like to do, or get some help along the way when you need it. Breaking things down into smaller steps makes long-term goals less overwhelming. It also helps you to evaluate or refine your implementations along the way.
4) Focus on One Thing at a Time
If you’re running around in circles trying to see to every single aspect of your business — cash flow, social media, blogging, pricing, branding — you will eventually wear yourself thin from trying to multi-task and juggle so many activities all the time.
You can be equally (if not more) efficient by taking the time to do something correctly, before seeing to something else. You will feel less frazzled staying on top of things this way.
Let’s use social media as an example. You should NOT be on every platform all the time if it’s distracting you on how to hustle.
Which ones are most beneficial to your business goals? Take some time to think about how you can strategically approach each platform. Pinterest and Instagram for example, are both visual-intensive, but you want to be aware of the differences of each for maximum efficiency.
Get things right in one section first, before tackling another area that requires improvement.
5) Listen to People who have the Results You Want
Everyone is free to share their opinion – but you can save time and resources by being discerning with advice you choose to take. While friends and family members may have the best intentions, is their feedback helpful if they have a negative mindset?
Many people have a fearful attitude towards business and money. You don’t need to go to the extreme and completely disassociate yourself from your personal network. Just keep in mind that you should take business advice from people who have achieved what you are aiming for.
Sharpen your internet research skills. Pinterest is a great tool if you like browsing visual content. Look around to get a comprehensive view of what is relevant to your needs and business goals.
Check out free resources first. See what you learn from people who have gained your trust and respect. Try not to buy a bunch of products or courses, which you end up hoarding instead of actually using. Do some research when you do want to make a purchase, so that it is a wise investment and not an impulse buy.
6) Know Your Why
It’s common sense that you want to know how to hustle better so that you make more money. That’s not a bad thing. But go deeper when you think about WHY you’re putting in all this effort. On a personal level, what does the additional source of income mean to you?
Do you want financial freedom? To be able to work and travel at the same time? To be your own boss? On a social level, why is there a strong need for what you do? How are you helping people through your brand or company? Why is there a need for your service? How is your business filling a gap in the market?
Knowing your reasons for why you’re doing what you do helps you stay motivated when the going gets tough. Needless to say, it also helps you differentiate yourself from competitors. This is an important thing to do in a world with over a billion websites vying for people’s attention.
7) Learn Something New Daily
No matter how much you think you might know, there is always something new that’s coming up round the corner.
Learning how to hustle brings together a lot of different qualities like motivation, mental aptitude, and social skills.
The more we work on improving ourselves, the better the value we can provide others. With the information available to us today on- and offline, there’s little excuse to sit around feeling bored or discouraged.
When you push yourself out of your comfort zone to develop your skills, you end up serving your customers better. Being innovative and competent with your skills will always allow you to make a positive impact in others’ lives.
Learn how to manage your time and stress well, so that you are able to live each day productively and purposefully.
Before We Wrap This Up
I hope these tips how to hustle has helped you discover how to be more effective in order to achieve your goals.
Now flex your hustle muscle while you’re out there!